SCPG ANNOUNCES LICENSING PARTNERSHIP WITH NICKELODEON & VIACOM CONSUM
September 22, 2008
Representatives from Springs Creative Products Group, LLC today announced they have entered into a licensing partnership with Nickelodeon & Viacom Consumer Products. This partnership will allow Springs Creative Products Group to incorporate Nickelodeon and Nick Jr. properties including SpongeBob SquarePants; iCarly; The Backyardigans; Blue’s Clues; Go, Diego, Go; Dora the Explorer, Ni Hao, Kai-lan; and WonderPets! into their lines of retail fabrics and craft kits, such as the Room Decor Kits and the Make It Yourself!™ Fleece Throw Kits.
“Nickelodeon and Springs Creative Products Group is a natural partnership,” said Hal Snik, senior vice president of Domestic Licensing, Nickelodeon and Viacom Consumer Products. “We;re looking forward to the opportunity to translate the excitement of our popular Nick characters into a line of irresistible and high-quality products.”
“This partnership clearly demonstrates that Springs Creative is constantly striving to deliver the most current and sellable trends in the marketplace,” said Mike Boylan, president of Springs Creative Products Group’s Consumer Products. “We are very excited about adding the Nickelodeon®¨ brand to our line of licensed products and plan to use its popular characters to develop new, innovative products that provide great value to our customers.”
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