Green a dominant color at Gift Market
July 31, 2009
At market, the color green continued it’s dominance. The clean, bright apple green had a big presence with pears and apples as the anchor motifs. Blue and Brown continue to be popular – sometimes paired together or with various shades of green and pink. The newest of baby color combos is a combination of very strong browns and blues. Since its introduction at Heimtex ‘07 in combination with yellow, gray has been strongly visible in both apparel and home furnishings, but this is the first time I noticed it in significance at the Gift Market. For instance, one showroom has decorated their entrance in bright, eye-popping color for as many previous shows as I can remember. Last week, we were surprised to see the elegant, but somber gray hues adorning the entrance to their showroom replacing the cheery pink and orange of last market. (Speaking of which, that combination was not front and center this time, although still hanging around.) Black and white didn’t seem quite as dominant as in the past 2 markets, but still going strong, whether simple black and white or together with a “visiting” color – most often pink, red or lime. Black and white looked fresh with khaki and gray as introduced by Bart, one of our fabric designers, in the Ravendale collection for Legacy. Tattoo and layered looks abound in some category segments such as stationery and softgoods. The Asian influence continues, although emerging in colors not usually associated with Asian motifs, including pastels. Birds were probably the single most popular icon at this show along with the Peace sign, both of which are a continuation of trends noted at previous Gift Markets, Stationery Show and Surtex. At this market, we saw a renewed offering of animal skin prints. For example, Sceneweaver did very well with its new collection, Journey, featuring skin print throws in micro velboa. Tomatoes and artichokes are the trendiest of vegetables, but roosters still rule the roost in the kitchen category with what seemed to be a resurgence of chili peppers. Aprons as a fashion statement are holding their own, the newest looks sporting the skin prints.
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